Blow LTD

About This Project

Blow Ltd are the hottest new thing in Beauty – 30 minute blow dry and makeovers, and the finest beauty goods available to purchase. Blow began with a location in Covent Garden and are opening additional stores at Regent Street and Shoreditch.

Brief:

Blow required a full infrastructure to manage

• Appointment booking and staff rostering
• Store Point of Sale, including Credit card PDQ devices and barcode scanners
• Full service eCommerce
• Inventory and orders
• Integration to accounting (Xero)

Solution:

Flint Technology delivered a hybrid infrastructure consisting of Magento Enterprise eCommerce, Vend point of sale, Timely booking, WordPress CMS and Xero accounting. Flint installed all elements of Blow’s retail infrastructure and the build included:

• A custom design for eCommerce and Beauty Bar services elements
• Integration between Magento and Vend
• Full Mobile Infrastructure – utilising Flint’s mobile module
• Multi-select Ajax driven guided navigation
• Swatches functionality
• An In-Store customer feedback mechanism
• A mobile app for booking and purchase