ABOUT THIS PROJECT
Blow Ltd are the hottest new thing in Beauty – 30 minute blow dry and makeovers, and the finest beauty goods available to purchase. Blow began with a location in Covent Garden and are opening additional stores at Regent Street and Shoreditch.
Brief:
Blow required a full infrastructure to manage
- Appointment booking and staff rostering
- Store Point of Sale, including Credit card PDQ devices and barcode scanners
- Full service eCommerce
- Inventory and orders
- Integration to accounting (Xero)
Solution:
We delivered a hybrid infrastructure consisting of Magento Enterprise eCommerce, Vend point of sale, Timely booking, WordPress CMS and Xero accounting. We installed all elements of Blow’s retail infrastructure and the build included:
- A custom design for eCommerce and Beauty Bar services elements
- Integration between Magento and Vend
- Full Mobile Infrastructure – utilising Flint’s mobile module
- Multi-select Ajax driven guided navigation
- Swatches functionality
- An In-Store customer feedback mechanism
- A mobile app for booking and purchase